Part-Time SEO and GEO Consultant

Effective Altruism Hong Kong is looking for a Part-Time SEO and GEO Consultant. EAHK, a Hong Kong-registered charity, is seeking proposals from qualified consultants or small agencies to provide part-time search support focused on both traditional search engine optimisation (SEO) and generative engine optimisation (GEO). The selected consultant will help EAHK strengthen its organic visibility, improve the discoverability of key programmes and ideas, and build a practical foundation for ongoing search performance.

• Conduct a baseline audit of EAHK's and GiveWise's current websites and broader organic search presence, including technical, on-page, content, and authority factors
• Identify and prioritise the most important SEO and GEO opportunities for the next 3–6 months
• Conduct keyword and topic research relevant to Hong Kong and regional audiences interested in effective altruism, philanthropy, charity, AI, and related themes
• Help develop and refine content strategy to expand reach among donors, volunteers, and other stakeholders
• Recommend and implement improvements to page titles, meta descriptions, headings, internal linking, URL structure, schema, and content formatting
• Recommend and implement technical fixes related to crawlability, indexing, sitemaps, robots.txt, broken links, mobile usability, and site performance
• Advise on how key pages can be structured to improve clarity, extractability, and citation potential in AI-powered answer engines
• Support the development of a practical content or page optimisation plan for priority pages, including FAQs or other formats
• Recommend a light-touch approach to backlink, citation, or partnership opportunities that can strengthen domain authority and trust signals
• Establish or refine performance tracking and reporting, including key metrics, dashboards, and a concise monthly update process

• Relevant hands-on experience in SEO, with evidence of meaningful improvements in rankings, organic traffic, or search visibility
• Familiarity with GEO or adjacent practices related to AI-powered search, answer engines, or structured content optimisation
• Ability to work pragmatically with a small nonprofit team and limited internal capacity
• Strong written English, Cantonese/Chinese, given the Hong Kong context
• Experience with mission-driven, nonprofit, educational, or content-led organisations is preferred

Please submit proposals by email to info@eahongkong.org with the subject line 'Proposal: Part-Time SEO and GEO Consultant'. Proposals will be reviewed on a rolling basis, and shortlisted applicants may be invited to a follow-up conversation. Questions or clarification requests may also be sent to info@eahongkong.org.